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barry collier

Serial entrepreneur with more than 25 years of experience building award-winning products and platforms.

I currently serve as the co-founder and Head of R&D at DRINKS (drinks.com), where I drive strategy and innovation for the DRINKS platform and data science initiatives, including its patented PAIR (Predictive AI Retailing) technology.

Prior to co-founding DRINKS, I served as the founding CTO for Hydra, the $100mil+ digital ad platform (acquired by Adknowledge in 2010), as the co-founder and CTO of Urbaniacs (acquired by Brandissimo in 2007), and as the first lead engineer hired by NeoPets in 2000, where I led the team that scaled the site to over 30 million players in just over 2 years.

I am a builder at heart, driven by a natural curiosity and a strong belief in the disruptive power of entrepreneurship, and I am an active mentor, advisor, and angel investor in more than 30 startups.

Recent Posts

Send the f*cking socks

I bought my brother socks for Christmas in 2022. Not just any socks. It was a set of 12, all themed around my brother's favorite movie, Christmas Vacation. Each sock had a funny image or quote from the movie, like "Don't hog the nog"

Send the f*cking socks